Our software “Mint” is a standalone desktop application that allows its user to automate up to 90% of the digital product placement process (or any digital insertion for that matter).
We provide state-of-the-art automation for known and difficult tasks such as inserting objects into a video footage with correct position, scale, orientation and motion relative to the objects in the scene. In addition, Mint automatically takes care of the illumination changes that occur in the scene.
When ambient light changes, our solution adapts seamlessly to this change and the inserted object is automatically and correctly lit.
Our solution automatically handles occlusions without explicit user input. Finally, a solution that relieves you from rotoscoping.
If you are still interested in rotoscoping (say for different purposes), we offer a novel one-click solution that allows you to directly work with conceptual objects as opposed to pixels.
We impose no restrictions on neither the texture to be insert, nor its rigidness, nor its motion.
Our technology aims at changing the appearance of an object in a video with a press of a button, taking into account all possible environment conditions such as lighting changes, occluding objects, zooms, etc. The technology is rooted in a number of different fields: from computer vision and image processing to discrete mathematics and functional analysis.
By relying on energy minimization techniques, and advancing the state of the art in tracking, optical flow, information propagation, texture synthesis, amongst others, we are able to address environment conditions automatically in an intrinsic and transparent manner that doesn’t involve the user in the details and the complexity of the situation.
Our technology is built on eight years of research and development at one of the leading universities in computer vision.Through our close ties with prominent researchers in the field of computer vision, our team is able to develop state of the art Software to provide cutting edge solutions. At Rational Pixels, we design, implement and maintain our own algorithms. We have made some of our methods publicly available, while patenting others.
We specialize in state of the art technologies for digital product placement. We are pioneering a technology that will revolutionize the process of product placement in visual media. Our solution, currently patent pending, is guaranteed to reduce the cost of digital product placement while improving the final outcome. Our solution will give the visual arts professionals like producers, directors, or editors, the possibility to experiment with various product placement options, in a easy to manipulate environment, without compromising the look and feel achieved using currently available technologies. This will increase significantly the quality of the final product while cutting the costs almost in half.